DIGITAL MARKETING STRATEGY
Digital success is not accidental; It's the result of a well crafted strategy that performs goals into reality.
SEE
Aknowledgement
IMAGINATION
Thought
PROCESS
Purchase
CARE
Loyality
We follow the See –
Imagination – Process – Care model as guideline. This is a marketing framework in
which your target group is central to various phases of the online marketing
funnel. For each step we define the target group, the customer goal, the
marketing goal, the message, the types of content, and the channels with the
most effect. We adapt the STCD model to your business so that it seamlessly
connects to the path that your customer follows in his or her (purchasing)
process. This creates a strategic framework that fits your market
OUR PROCESS
Step 1…
Create a massage
We look at your company’s vision establish a creative message that will reach your specific targeted audience.
Step 2…
Analyze
Next, we will analyze your current situation. We will measure your digital efforts by means of several tools, and we will do a competitor analysis. This analysis provides us strategic context to identity opportunities and threats.
Step 3…
Implementation & Results
Based on all this information we will determine which channels are important to your company and together we will create a digital marketing funnel. this will form the foundation for all your digital marketing activities.
A digital marketing strategy is a plan outlining how business leverage online channels to achieve goals. It involves targeted approaches, analytics, and adaptability for effective brand visibility and engagement.